For over a year now, Beat FM On-Air personality, Gbemi Olateru-Olagbegi and rapper KEL were both signed and endorsed as Soulmate Ambassador. And after one year of the contract, the leading hair relaxer has finally dropped the duo for a better choice.
The duo who's endorsment set the company back with Three Million Naira was paid installmentally in three phases and was facilitated by Dele Okusanya of Brandconnect last year. And now, the company who cried foul severally during the period of the endorsment was said to have stopped the endorsmant deal and opted for MTVbase winner of the best new act of 2010.
Sources says the endorsement deal which has been concluded was said to have set the company back with Five Million Naira and has kicked off last week. "We are happy about the deal and for Mocheddah, it's not just the beginning, she is going places"Spilled her manager's.
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